Dr.
Kreshel is Associate Professor of Advertising in the Grady College
of Journalism and Mass Communication at the University of Georgia.
Her primary teaching interests are advertising and society;
advertising and communication management; race, gender and media;
media planning and qualitative research methods. Dr. Kreshel
is a member of the UGA Graduate Faculty. In 1992, she received
the Richard B. Russell Outstanding Undergraduate Teaching Award.
For three years, she was a faculty member at the Freedom Forum
for Advertising Teachers at the University of North Carolina
at Chapel Hill and has participated in a number of teaching
workshops at national academic conferences.
Dr.
Kreshel's research interests are advertising history, gender
issues in mass communication and consumer culture, women's studies
and cultural studies. She has published in the Journal of Communication
Inquiry, Journal of Advertising, Journal of Current Issues and
Research in Advertising, Public Relations Review and the Journal
of Hospitality and Tourism Administration. In 1990, she received
the "Best Article" Award, in the Journal of Advertising. She
has presented her work at a number of national academic conferences.
In
September 2001, Dr. Kreshel was nominated to UGA's Teaching
Academy. The Academy recognizes excellence in teaching and exists
to promote improved teaching throughout the University.
In
1998, she received a grant from the American Academy of Advertising
which provided seed money for an oral history collection of
women in advertising which will be housed at the John H. Hartman
Center for Sales, Advertising and Marketing History at Duke
University.
Dr.
Kreshel has been appointed to a number of University projects
including the Josiah Meigs Teaching Award Selection Committee
and the Presidential Task Force on the Quality of the UGA Undergraduate
Experience. Currently, she is the associate director/editor
of the UGA Self Study for SACS Reaccreditation.
Prior
to joining the Grady College, Dr. Kreshel owned/managed a restaurant
in Fairbury, Nebraska; worked as an advertising sales representative
for the Lincoln Journal-Star in Lincoln, Nebraska, and taught
in the College of Journalism at the University of Nebraska.
She was an independent Jazzercise franchisee for 16 years.
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