Dr. Marla Stafford received her Ph.D. in marketing from the University of Georgia. Her research has focused on such topics as services advertising, Internet advertising and the new media. She has published in such journals as the Journal of Advertising, Journal of Retailing, Journal of Current Issues and Research in Advertising and Journal of Business Research, among others.

Prior to joining the University of Memphis in 2001, Dr. Stafford was at the University of North Texas, where she was the recipient of several teaching and research awards, including the UNT Student Association Honor Professor Award and the Professional Development Institute Research Fellowship. Prior to entering academia, Dr. Stafford worked for such companies as Tupperware Worldwide and Philip Crosby Associates.

 

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